Project Business Management: Benefits, Advantages and Value.
- Project Business Management is a client-supplier discipline enabling to co-create solutions and the trusted relationships needed to succeed. Together.
- PBM is used by project-based organizations involved in project sales, where solution selling and collaboration are key to success.

PBM enables to SELL better in complex projects.
- PBM provides a structured, repeatable, organised method.
- This method enables a Client and a Supplier to co-create high-value solutions and
- To foster team’s collaboration, internally and externally.
At IBS Academy, we train and coach organizations and their people on how to work collaboratively in a structured and deliberate way in the field of Projects Business →
How do you manage your collaborative relationships?
Our approach focuses on the application of a collection of collaborative tools, methods and principles in use across various engineering disciplines.
They are leveraged and integrated into a purposeful and integrated framework - the Project Business Management methodology.
What you will LEARN with us:
What you will DO:
A practical manual for Managed Collaboration:
- B2B Projects & Solutions are collaborative endeavors.
- Success depends on your organization’s collaborative capabilities.
- Do not leave collaboration happens by chance.
- Make it happen in a structured way: collaboration can be engineered.
This is Managed Collaboration.
Collaboration is the lifeblood of Project Business.

The Code of Collaboration in Project Sales Download
The Code of Collaboration in Project Sales, by IBS Academy: 25 Golden Rules to Manage Collaborative Relationships with Customers in High-Tech Sales" is a framework designed to foster effective collaboration between sales professionals and their clients in complex, technical industries. It lays out 25 key principles that promote trust, transparency, and mutual benefit, creating a foundation for long-term partnerships.
This code serves as a practical tool, offering both sales and non-sales professionals a common language and set of best practices for navigating the multifaceted dynamics of project-based business. And win projects. Together.
To download the document, please see the form below.